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Tag Archives: writing

Write Your Book, Even if You Flunked English Class


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Writing a Book with Aaron Katsman for McGraw-Hill

Aaron Katsman, author of The GPS Retirement: Navigate Your Way to Financial Security by Investing Globally

People ask me about my "Goldilocks Chapter" method of ghostwriting and how it has worked out for clients who want a book contract.

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Resolved to Write a Book?

the Google Play Books logo

Within the last week of 2011 over  four million Android devices were activated.  What does this mean to the business professional who has been waiting to write a book? You'd better get with it.

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Self-Publishing: Everyone Needs An Editor

Ask any professional writer about the need for a fresh set of eyes and they'll tell you it's essential. I don't have an editor for my blog posts and newsletters, but when I write long form, whether a white paper, article or book, I always collaborate with one.

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Want a Book Publisher? Start with a Book Proposal

If you're writing a non-fiction book and you're NOT interested in publishing it yourself,  you need to write a book proposal, not a book.

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So, You Want to Write a Book

Wall to wall books in several rooms

"Times are bad. Children no longer obey their parents, and everyone is writing a book." ~  Marcus Tullius Cicero

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Three Things Business Authors Should Learn From Celebrity Autobiographies

Sitting in the Booth Playhouse I found myself squirming at times, wiping away tears at others and often feeling ashamed of the ghost writers who were behind the work being read. For a taste of the brilliance I included a video at the bottom of the page.

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Reverb10, Day 14: Appreciate

Prompt:  What’s the one thing you have come to appreciate most in the past year? How do you express gratitude for it?

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Don’t Be So Punny

daily show logo

This Daily Show segment, while aimed at news shows, rings true for business communicators, too.

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Is it a Slogan or a Key Message?

In the continuing discussion of key messages in your business writing, here's a quick example of how a slogan can reflect underlying key messages.

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