Tag Archives: self publishing

World Traveler-Author Allan Karl with Neale Bayly. Part One of Four

Allan Karl with two Andes knitters.

In this four-part podcast series, I'll introduce you to a couple of my friends who've traveled the world on motorcycles.

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Is Writing a Book One of Your New Year’s Resolutions?

Author with books tucked under his arm offering them to an acquaintance at a business gathering

You've heard the drumbeat—You need to write a book! Your competitors have already written books, where's yours? Maybe you don't need to write a book to succeed, but if you've been thinking about it, let's talk.

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Write Your Book, Even if You Flunked English Class


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It’s time to “Kickstart Your Business Book”


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Live Full Throttle Wins TWO, count ’em TWO National Book Awards!

A year ago I published Live Full Throttle: Life Lessons From Friends Who Faced Cancer, and now it's won two national book awards!

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Workshop: Is 2013 the Year of YOUR Book?

Wall to wall books in several rooms


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Distribution: Self-Publishing’s Final Hurdle

hand holding up Action Hero's Handbook

The last step in the self-publishing process is getting the book into the reader's hands (or reading device). I'm not talking about marketing in this post (I'll talk about that later); I'm talking about dead-tree distribution here because that's how I published Live Full Throttle, for reasons I outlined earlier in this series.

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What’s the TRUE Cost of Your Book?

crystal ball on sheets of dollar bills


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Hardback or Softcover for your Self-Published Book?

Cover of my book, "Live Full Throttle"

When you're publishing your own work, you're taking on all the departmental responsibilities of a publisher: editing, design, printing, financing, distributing and marketing. Unless you're publishing an e-book you'll have to choose a book binding.* Deciding between hardback and softcover lies at the intersection of finance and marketing.

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Self-Publishing: Book Prototype for Publicity and Advance Sales

So far we've talked about the need to hire a book designer and editor. I took the step of developing a prototype for Live Full Throttle: Life Lessons From Friends Who Faced Cancer.  Mine is in a PDF and included the cover, introduction and first chapter, but you could include less. You'll see that I used the Flash capabilities of Scribd to embed it here.

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