Home > Tag Archives: LinkedIn

Tag Archives: LinkedIn

Self-Publishing: Book Prototype for Publicity and Advance Sales

So far we’ve talked about the need to hire a book designer and editor. I took the step of developing a prototype for Live Full Throttle: Life Lessons From Friends Who Faced Cancer.  Mine is in a PDF and included the cover, introduction and first chapter, but you could include …

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Sharing Deep, Sharing Wide

One of my clients called last week to say,  “I love your newsletter but I want your blog delivered to my email too.” No need. Every blog post for the preceding month is referenced in my monthly newsletter (along with some original content). Why do I do this?  My readers …

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Working with a Ghostwriter

Used to be the word “ghostwriter” conjured images of a wily hack with a battered Olivetti sitting at a Hollywood swimming pool coaxing confidences from a star. Lately the word has gotten traction in the music world (evidently lots of rappers use them). Politicians have always used ghosts — a …

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End of Email?

Interesting article in WSJ about email’s younger, prettier communication sister: social media. For those not using Twitter, Facebook and other means of connecting with the outside world, this WSJ quote explains the difference between them and ye olde email: “We all still use email, of course. But email was better …

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How to Quench the New Media Thirst?

I’ve got street cred talking about adolescent boys — mine are 17 and 20.  So believe me, when it comes to technology, I’m like an adolescent boy learning how to deal with hormones; my ego swells and deflates according to the company I keep. Last week I addressed a business …

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Laryngitis, LinkedIn and Me

I spoke at a networking event last week on one of my favorite topics: email marketing and the scourge of  SPAM. More correctly put, I whispered my way through it.  Laryngitis. It helped that people wanted to know about CAN-SPAM compliance — audience members shushed each other so they could …

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LinkedIn Answer on Business Planning

See how I answered this question for someone in need of a start-up business plan: http://www.linkedin.com/answers/startups-small-businesses/business-plans/STR_BPL/435991-34984446 Social networking is a great way to tap the knowledge of people around the world for free.  Give it a whirl.

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