e-newsletters Archives | Page 2 of 4 | Tamela Rich

Tag Archives: e-newsletters

Low-Jargon Financial Blogs & Newsletters

I write blogs and newsletters for attorneys, advisors and accountants. These professionals often need to provide complex information without making their clients' eyes glaze over.

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SPAM Tweetup

Looking forward to seeing anyone who wants to talk about SPAM in Charlotte Weds, November 11 at 11:30 :

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A Special Place for Spammers

I've been waiting for a good case study to illustrate what I've been saying about spam filtering over the last several months.

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Do Your Stats Stack?

Great tables in Epsilon's Email Trends and Benchmarks study released this July. Great for benchmarking.

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Me, the Twitter Panelist

I find Twitter to be an efficient and effective way to grow professionally and personally.

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Rant on Unsolicited E-newsletters

Little did she know when she sent me her UNSOLICITED NEWSLETTER what she'd be in for!  It came with this little disclaimer:

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“Undelivered” Email

...even when people opt in to your email list, 3.3% is sent to a "junk" or "bulk" email folder and 17.4% is not delivered at all. Not delivered at all? Where'd it go?

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CAN-SPAM Clarity

The  recent Ninth Circuit Court of Appeals decision surprised me.  In it, the judges touted the "beneficial aspects" of email marketing. WOW.

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Why Outsource Newsletters & Email Campaigns?

After June's speaking engagement, members of Charlotte Professional Saleswomen and Entrepreneurs (CPSE) have been in touch with questions about email and newsletter marketing.  Since we ran out of time in person, this post is fourth in the series of online follow-ups.

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Speaking on Newsletters

This week I speak to the Carolina Professional Saleswomen and Entrepreneurs on a favorite topic: Newsletters and CAN-SPAM. I plan to start with a primer on the scary compliance stuff and then discuss how professionals can build their newsletter subscription list (as well as subcriptions to blogs, ezines, etc) with a solid CONTENT strategy, including article marketing.

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