Tag Archives: custom newsletter content

Employee Free Choice Act: Pro & Con

Writing Prompts * After reading the report, you might share the findings with your employees in a newsletter. * Has your firm’s trade association taken a stand on the Employee Free Choice Act? Explain your stand and how it differs or agrees with this report or the trade association. * If passed, how will this legislation affect the way you do business? Will it change pricing or terms? Employee benefits? Recruiting and retention efforts?

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Cap-and-Trade Rules

Writing Prompts * How will this story outcome affect your customers? * What advice do you have for clients who’ll be affected? * Are you engaged in the political process? To what end? Do you want specific input from clients? * What experience do you have with changing regulations that will inform how you’ll react to changes in this story? * Prove you’ve got the expertise to handle anything that comes down the political/regulatory pipeline by citing case studies of your work.

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G20 and the Greenback

Writing Prompts * How does the current world currency situation affect your company and your clientele? * What changes do you recommend to your client’ holdings in light of today’s political-economic churn? * If you were involved with currency trading or international business at the time that the EU adopted the Euro, you might reflect on that time and bring forward lessons applicable today. * Do you or your company do business in China or Russia? These countries are advancing the idea of switching from the greenback. * How will decisions made by the G20 affect mortgages in the US?

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Kill your Darlings

Postal rates go up in May and there's even talk of cutting service back to five days a week. Talk like this fuels desire for e-communications,

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Connecting the Dots

I'll be the featured speaker this month, talking about one of the things that gets under my skin: unsolicited newsletters. What makes so many people think that just because they have my email address I actually want their newsletters?

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