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More correctly put, I whispered my way through it. Laryngitis. It helped that people wanted to know about CAN-SPAM compliance -- audience members shushed each other so they could hear me croak away.

Laryngitis, LinkedIn and Me

I spoke at a networking event last week on one of my favorite topics: email marketing and the scourge of  SPAM.

Savvy Jackie
Savvy Jackie

More correctly put, I whispered my way through it.  Laryngitis. It helped that people wanted to know about CAN-SPAM compliance — audience members shushed each other so they could hear me croak away.  Afterward, someone told me that Jacqueline Kennedy Onassis  spoke in a whisper to make people pay attention.  Savvy, Jackie.

The topic was well received, so I went to LinkedIn and in-mailed it to selected contacts. Within three hours a friend asked if I would present it to his company at a Friday lunch-n-learn and another asked if she could link to it in her blog.

Later, I offered it to a LinkedIn group.  Within 24 hours I learned that it had been Tweeted around the world and one group member wanted to post my guide on her website and use my presentation for a Chamber of Commerce event!  This social networking thing is amazing, eh?

About 40% of my new web traffic comes from LinkedIn and newsletter efforts. My subscriptions include people from around the world.  Worthwhile CONTENT on your website can drive eyeballs.

If you want to see what the buzz is about visit http://tamelarich.com/food-for-thought/canspam-download/


About Tamela M. Rich

From Charlotte, NC, Tamela writes books, articles, speeches and presentations for business professionals. From "the road" she writes about the people, places and experiences she discovers and the life lessons she learns from them. Invite her to share some of her lessons from the road at your next event!

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